When you’re looking for a new job, you’ll likely focus some time on updating your LinkedIn profile. However, even if you’re not actively searching, you should always keep it as timely as possible. Recruiters are constantly using LinkedIn to find good quality candidates. When your profile is polished, professional and optimized, it could land you a great new job…even if you’re not looking.
So how can you make the best impression possible with your LinkedIn profile? Here are some areas to focus on:
A quality headshot.
A grainy headshot it going to send the wrong message. Not including one at all will make you look sketchy. Instead, make sure you have a good quality photo or headshot. It doesn’t need to be professional in nature. However, make sure it’s you, by yourself, in a professionally appropriate setting. Skip those photos of you in groups or in an environment that’s too casual.
The summary section.
This is your 30-second elevator pitch. It should describe who you are, what you do, and the value you offer in a way that’s concise and engaging. Don’t focus too much on digging into details here. This is the highlight reel of your background. You can also talk about motivations and interests and why they matter to you. This is a good place to set yourself apart from other candidates.
Location and keywords.
Make sure you include your location in your profile since recruiters use this to find and screen candidates. Include your city name, metro area or region, so the right recruiters are able to find you. Also, make sure you include some keywords in your profile that will help to optimize it. These can be anything from industry terms to certifications and designations.
Work history and education.
Make sure your work history is up to date with your most recent information. This should include your current title, the name of the company, and the start date. When you add the names of your alma mater or institutions where you’ve earned degrees or certifications, hiring managers and employers with similar connections will have a better chance of finding you.
List your hard skills, soft skills and any specialized skills. For instance, if you speak a second language, add that. Also, if you enjoy public speaking or giving presentations, then highlight this ability, as well. The more you can make yourself stand out, the better your chance of getting on the radar of recruiters.
Need more help with your LinkedIn profile?
Turn to the professional LinkedIn profile writers at ResumeSpice. We know what recruiters are looking for and how to set you apart from other candidates online. If you’re ready to learn more, call 832.930.7378 or contact us online.